Creative Basics and Wordmark Logo

Branding Compass Creative Basics Package + Logo - $249Upgrade your Creative Basics package with a wordmark logo and you have all the essentials you need to start building your brand.

What you get:

• Unlimited access to your online discovery workbook
• A personalized Creative Basics report
• A simple, professionally designed logo

Discovery Workbook

Screenshots of the Branding Compass online discovery workbook

Think of the discovery workbook as a personality test for your brand. Built by branding experts, this process gets to the heart of your brand’s essence by empowering you to think, reflect and analyze what is most important to you, your business and your customers.

Providing thoughtful, honest answers is essential for receiving clear, effective and accurate recommendations. But don’t worry, we make it easy by using pick-lists, drag-n-drop rankings and short answers to guide you through a fun and insightful process that takes most users only an hour.

Based on your answers, Branding Compass will automatically create a Unique Value Proposition that defines what makes your brand special. It then creates a personalized report with expert recommendations.

10+ Page Personalized Report

Upon completing the online discovery workbook, you’ll instantly receive a 10+ page Creative Basics report. This valuable document recommends fonts, colors and imagery that will best attract customers and establishes a consistent, professional look for your brand.

The report focuses on visual recommendations and design advice including:

  • Color palette recommendations: Includes hex codes so you use the right color each time.
  • Font recommendations: Suggestions for five Google fonts that are free to download.
  • Imagery inspiration and mood board: Examples of photography or illustration styles that best represent your brand.
  • Examples of brands that share your traits: See how other brands use a style that’s similar to yours.
  • Personalized design recommendations: Advice on how to develop an attractive, cohesive look for your brand.

Wordmark Logo

Get a simple, professionally designed logo that brings your brand to life and attracts your ideal customer. Learn more about our logo design process.

Logo designs by Branding Compass

Logo designs by Branding Compass

Is the Creative Basics + Logo package right for you?

This package includes your discovery workbook, 10-page personalized report and a wordmark logo. It’s perfect for startups, small business owners, freelancers and consultants who:

  • Want useful and actionable branding advice
  • Need help establishing a consistent, professional look for their brand
  • Need a logo for their business cards, logo, website, social media profiles and other marketing materials.
  • Plan to use DIY marketing tools such as online email services or website builders
  • Wish to speak to designers more clearly and precisely about the type of brand they want to create

Want more?

If you’re also looking for advice on how to speak and write about your brand, see how you stack up against your competition and would like help visualizing your ideal customer, you may want to check out the Branding Compass Comprehensive package, which will help unlock even more recommendations and tactics to develop your brand.

Start for free by beginning your online discovery workbook!

Start for free